PersonalityPage.com, created and owned exclusively by BSM Consulting of Golden, Colorado, was developed during 1998-1999, and quickly became a leading resource for Psychological Type on the internet, serving as a template and guide for future web sites dedicated to the sixteen type system, including 16personalities, truity, and many others. BSM Consulting provided ongoing consulting services to the keirsey folks during the development of their web site and online questionnaire.
Thousands of colleges and universities use PersonalityPage as part of their curricula, and as an online reference for students, including Princeton University, University of Washington, University of Texas, and many many more.
PersonalityPage content is referenced online in more than 350,000 places—referencing sites include: nasa.gov, google.com, wikipedia.org, mozilla.org, forbes.com, stackexchange, marketwatch, and many many more.
Since the advent of Artificial Intelligence, content websites around the world have lost traction, and we are no exception. As of March 12, 2026, we have gone from four million monthly visits to approximately forty thousand, and as such we are downsizing the operation to be a resource that pays for itself, rather than one that can generate income to produce new content.
Head of PersonalityPage, Head Writer
With over 25 years of experience providing psychological type consulting services, Brenda is the
driving force behind PersonalityPage, involved in almost every aspect of design, implemention, and
administration on the site. In her limited spare time, Brenda loves to hike the beautiful mountains of
Colorado, hang out with her family, and experiment with ethnic cooking. Brenda is the sole remaining
staff at PersonalityPage.
